06 Feb Aveda Men Pure-formance Thickening Paste
New at the Salon! Aveda Thickening Paste is for guests who express concerns with thin/thinning hair, lack of hair density and/or want a styling solution that instantly thickens hair. This product is a great styling companion for current Invati guests, but it can be used by any guest who wants to create the appearance of thicker hair.
This paste is lightweight and works easily through the hair. It instantly thickens hair strands for a strong defined style with natural shine.
How to Use: Work a small amount between palms, and apply to damp or dry hair evenly from roots to ends. Style as desired.
How it works: Instantly thickens hair with the power of Amla, coating each hair strand from roots to ends. Natural castor wax and rice bran wax help provide structure and versatile hold with a natural finish. This product is 93% naturally derived.
The Amla Story: Amla is a hard, round fruit that grows on trees in India. The flesh has been used in Ayurvedic tradition for generations to thicken hair and support hair health. Aveda works with the Indian firm, Nisarga, to harvest amla, who remove the seeds and dry the fruit so that it can be processed into a powerful herb.